In this case involving trademark rights and potential public health implications, Dr. Reddys Laboratories Limited, a leading pharmaceutical company, asserted its ownership of the registered trademark "REBAHEAL." This trademark is specifically used for pharmaceutical products aimed at treating peptic and mouth ulcers. Since its introduction in June 2023, the 'REBAHEAL' trademark has garnered significant goodwill and reputation within the market. The brand has become widely recognized by consumers, doctors, and other healthcare professionals, firmly establishing itself as exclusively linked to Dr. Reddys Laboratories' products.
The 'REBAHEAL' trademark is a coined term, meaning it was created specifically for branding purposes and lacks any pre-existing meaning. This characteristic renders the trademark inherently distinctive, allowing it to serve as a unique identifier for the company's products. The distinctiveness of the 'REBAHEAL' mark underscores its value and the importance of protecting it from potential infringement.
The conflict arose when the defendants began using the identical mark 'REBAHEAL' for their products, which, although intended for different medical conditions, posed a significant threat to the plaintiff's trademark rights. Dr. Reddys Laboratories alleged that the defendants' use of the identical mark constituted trademark infringement and passing off. Passing off occurs when one party misrepresents its goods or services as being those of another, thereby causing confusion or deception among consumers.
Recognizing the potential for confusion and the serious health risks involved, the court took decisive action to protect the public and uphold the plaintiff's trademark rights. The court restrained the defendants from using the mark "REBAHEAL" or any deceptively similar mark that could cause confusion or deception among the public, doctors, and chemists. This legal injunction served not only to protect Dr. Reddys Laboratories' established goodwill and market reputation but also to safeguard public health by ensuring that pharmaceutical products are correctly identified and used as intended.
Case Citation: Dr. Reddys Laboratories Limited Versus Rebanta Healthcare Pvt Ltd And Anr:09.07.2024:(CS(COMM) 553/2024:Delhi High Court:Mini Pushkarna, H. J.
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Advocate Ajay Amitabh Suman
IP Adjutor [Patent and Trademark Attorney]
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